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Saturday
May262018

Selfie-ops as 4D Definition (China-style)

The hot trend of building environments (Museum of Ice Cream, et al.) to attract crowds of WOW-seeking Selfie-gatherers is a global phenomenon. In 2011 Gavin Allen of the Daily Mail (UK) got ahead of the event-arc and penned a lavishly illustrated article on a promotional art project in China that combined interactive paintings and the ubiquitous mobile camera to suggest a new take on 4D. Which sort of ignores the Platonic assessment of art/illusion (bad thing > artists banned from the Republic) a couple thousand years ago. Allen's story notes the efforts by Chinese players in conjunction with the State to compete with the West w/re Art. If you track the art industrial figures (sales, etc.) you know that the efforts of China to frame itself as a global cultural powerhouse are yielding astonishing results in a short period of time. Lastly, I think it ought to be noted that Yayoi Kusama's installations are structurally similar to the stuff in the China show, the Museum of Ice Cream, and so on.

 

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